Elevate Healthcare Marketing

4x Ad Agency of the Year 3x MM+M Awards & 1x PM360 Trailblazer Awards

Elevate Healthcare Marketing champions the cause of ophthalmology Brands

What makes us different?

If you are an ophthalmology challenger brand, you are challenged by your circumstances and your environment. You may not have clinical advantage, first-in leverage, a unique mechanism of action, a breakthrough product profile, or the ability to outspend. But what you do have is the element of surprise to look at those challenges as “beautiful constraints”—opportunities to differentiate and propel your brand by elevating your marketing strategy, creating a narrative of change, and becoming a symbol of positive market disruption.

Challenge Accepted

100% Healthcare Marketing Focus

Healthcare Marketing Agency

Pharmaceutical
drug delivery

BioTech
medical technologies

MedTech
rare disease marketing

Rare Disease
Digital marketing medical devices

Medical Devices

Leadership

How Frank and Lorna approach healthcare branding

Elevate Healthcare Marketing was founded in 2015 by Lorna Weir and Frank X. Powers to help ophthalmology CHALLENGER BRANDS achieve their full potential in an increasingly complex and competitive market. Purpose-built, Elevate efficiently and expertly identifies business and brand opportunities for its clients, then translates, transforms, and elevates the promise of those opportunities into real-world success.

Frank X. Powers and Lorna Weir Managing Partners

Recent News

Elevate Healthcare Marketing wins APEX award for iVIZIA in the ophthalmology category

iVIZIA TAKES HOME 2023 APEX AWARD

The Pharmaceutical Executive® APEX Awards celebrate excellence in pharmaceutical advertising, branding, and disease education. This one-of-a-kind award show is unique in that it is judged exclusively by the very individuals who benefit from the campaigns themselves—healthcare...

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Elevate Healthcare Marketing is nominated in the aesthetics and dermatology, Oncology, and ophthalmology categories

Scaling New Heights: Recent Client Work Hits the APEX 

The Pharmaceutical Executive® APEX Awards celebrate excellence in pharmaceutical advertising, branding, and disease education. This one-of-a-kind award show is unique in that it is judged exclusively by the very individuals who benefit from the...

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ELEVATE A WINNER IN WOMEN’S HEALTH AT THE 2022 APEX AWARDS

The Elevate team focuses on delivering the best communication for healthcare challenger brands with healthcare providers (HCPs) being the primary audience. So when the very group of people you’re trying to reach recognizes your...

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ELEVATE PROUD TO CELEBRATE 3 CLIENT PARTNERS AS PM360 2022 TRAILBLAZER AWARDS BRAND CHAMPIONS

The Elevate team is honored to congratulate 3 of our client partners for being PM360 2022 Trailblazer Awards Brand Champions! The PM360 Trailblazer Awards are designed to recognize outstanding companies, marketers, marketing teams, brand...

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ZERVIATE CAMPAIGN WINS AT 2021 APEX AWARDS

The Pharmaceutical Executive® APEX Awards is the only annual healthcare awards show where healthcare professionals—including doctors, nurses, and other specialists—choose the winners across 19 therapeutic categories. Elevate is proud to celebrate a win in the...

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Elevate Gets Even Sharper Adds Scott Harper

Elevate, the strategic and promotional marketing agency that serves healthcare challenger brands, announced today that healthcare agency veteran Scott Harper has been added as Vice President, Client Engagement & Delivery. Harper has an impressive...

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