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In a series of ads, digital experiences, convention materials, and in-office tools, the campaign gave eye care professionals (ECPs) 6 clear clinical- and patient-focused reasons to recommend iVIZIA, corresponding to each of the colors in their logo and packaging.

IN A STUDY OF OPTOMETRISTS BY SIGNET AdProbe, iVIZIA RECEIVED THE HIGHEST SCORE AMONG PRINT ADS

Signet Research, Inc. AdProbe using Thea (VIZIA) ads from the April 15, 2025, issue of Review of Optometry, May 2025.

Signet Research, Inc. AdProbe using Thea (VIZIA) ads from the November 15, 2024, issue of Review of Optometry, December 2024.

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