Gold Rush: Elevate’s 2023 MUSE Creative Awards Triumph
The MUSE Creative Awards is a prestigious international advertising awards platform celebrating excellence and innovation in the realms of creative design, advertising, and digital media.
These awards bring together artists, designers, and creative professionals from around the world and honor the extraordinary craft that shapes compelling narratives and leaves a lasting impact on audiences. Elevate is happy to share that it won 4 Golds at the 2023 MUSE Creative Awards.
First, the “See More. Resect More.” campaign for Gleolan® (aminolevulinic acid HCl) won Gold in the Branded Content category. The illuminated purple monster in the campaign artwork has received an incredible amount of recognition for its bold visual and compelling call to action to Illuminate with Gleolan and has been an effective and memorable tool for the brand. The creativity behind this campaign has been recognized with multiple awards in 2023, and rightfully so.
Next, it was the “Stop Flares Fast” campaign for TOBRADEX® ST that won Gold in the Integrated Marketing category. The campaign uses the arresting visual of eyelashes as burnt, flaming matchsticks to highlight the brand’s effectiveness at stopping the cycle of inflammation and infection common in blepharitis/meibomian gland dysfunction (MGD). Physicians relate to the need to have inflammation extinguished quickly by TOBRADEX ST.
Elevate’s next Gold award came in the Experiential & Immersive category with VELYS™ Robotic-Assisted Solution from DePuy Synthes, a J&J MedTech company. The experience Elevate and our client partners developed is an innovative tool that is well worth the recognition in this category.
Finally, we were honored to finish out the awards by winning Gold as the Independent Agency of the Year. All of us here at Elevate congratulate our teams and our client partners for developing these award-winning creatives.