Elevate Healthcare Marketing

Black Lives Matter

Elevate stands in solidarity with the black community because Black Lives Matter. We believe in equality, respect, and dignity. We’ve taken time to reflect and we recognize there is much listening, learning, and action to be taken moving forward. In honor of those who have lost their lives so senselessly, as a first step, we have made a donation to our friends at Big Brothers Big Sisters Independence—who work tirelessly to ignite the power and promise of youth in Philadelphia and surrounding areas.

We also have made a commitment to ourselves, our staff, and our community to continue to make measurable impact through:

  • Expanding our outreach beyond the colleges and universities we currently partner with to further increase inclusivity for minorities
  • Providing ongoing diversity and sensitivity training to all staff
  • Providing career advice to Black students and professionals that include mentorship, resume and cover letter guidance, and mock interviews to help them secure jobs in the healthcare advertising industry
  • Calling upon our staff to work together with leadership to be part of the solution and help us find ways to amplify black voices in our industry

We strongly believe that if we all do our part, we can make a difference.

Work

Synera HCP

The sting of needle-stick pain

Healthcare professionals may not realize just how big a problem needle-stick pain presents for some of their patients. SYNERA can help take the sting out of needle-stick pain.

Read More
Signifor LAR

Help settle the storm

SIGNIFOR® LAR is a rare disease drug indicated for patients with Cushing’s disease or acromegaly, for whom pituitary surgery was neither an option nor a cure. The goal was to create a powerful, unified branding effort for the dual relaunch of SIGNIFOR LAR for Cushing’s disease and acromegaly.

Read More
Aspen Green

Drop it back

Elevate leveraged the opportunity to deliver a powerful launch campaign to brand Aspen Green and its new product line with eye-catching images and undeniably compelling copy and content.

Read More

People

Photo of Frank X. Powers

Frank X. Powers

Managing Partner

Frank motivates his team and his clients to find the best in every interaction. The result of that motivational spirit manifests through insightful conversations, lasting contacts, meaningful exchanges, expansive networking, key relationships, breakthrough ideas, and of course, innovative strategies.

4 fast facts you should know about Frank

  • Founded Elevate, a multidisciplinary, full-service strategy and creative practice serving the pharmaceutical, biotechnology, and medical device sectors. Elevate specializes in helping healthcare challenger brands transcend the obstacles to reaching their full potential, and for doing it well enough to be recognized each of the first 4 years in business as one of the Top 100 Agencies in healthcare by MM&M; rewarded with several industry-leading creative awards, including Gold for Best Professional Campaign; and designated one of the Best Places to Work in PA by the Pennsylvania Department of Community and Economic Development
  • He has a reputation for outstanding organizational and thought leadership known throughout the industry. He has twice been honored as one of PharmaVOICE Magazine’s 100 Most Inspiring People and as a PM360 ELITE Leader. His marketing opinions and insights are sought by and published in virtually every leading industry trade magazine, including Medical Marketing & Media, Pharmaceutical Executive, Med Ad News, PM360, and PharmaVOICE
  • In his former role as president of a leading independent healthcare agency, Frank led a miraculous transformation from a traditional print-based pharmaceutical ad agency to a multichannel marketing machine. During his tenure, he and his team received all top honors in the industry, including Agency of the Year, Most Creative Agency, and Best Places to Work
  • He has led major strategic initiatives for Nasacort, Taxotere, Avapro, Zocor, Mobic, Nexium, and dozens of other big pharma brands; for consumer and b2b brands like Coke’s Powerade and DuPont’s Tyvek; for leading biotech brands; and for multiple sectors of Medtronic and Johnson & Johnson medical device brands
Photo of Lorna Weir

Lorna Weir

Managing Partner

Lorna liberates her clients from getting bogged down by the multiple challenges of commercializing and marketing pharmaceutical brands, the usual strategic approaches, or the confines of traditional healthcare marketing thinking.

4 fast facts you should know about Lorna

  • Started Elevate based on a vision of serving clients’ strategic, business, and commercial aspirations on a higher level than tactical execution
  • A history of pioneering and perfecting the key elements of strategic partnering: analysis of complex market landscapes; providing sound, educated counsel; and being a dedicated, tireless, tenacious advocate for achieving commercial goals
  • A career path that has taken her from Wall Street to law (Weir holds a JD), from business-to-business and consumer marketer to healthcare specialist. Former president of two of the industry’s most successful agencies, and more recently principal of a commercial strategic consulting firm that became the basis for Elevate, as well as being an inductee in the Medical Marketing & Media Hall of Femme, a PM360 ELITE honoree, a PharmaVOICE 100 recipient, and featured in numerous publications including serving as moderator for Medical Marketing & Media Magazine’s Trend Talks series
  • More than 20 years of experience in healthcare marketing and communications, spanning pharmaceutical, medical devices, and diagnostics across a number of therapeutic areas, including oncology, hematology, medical devices and diagnostics, central nervous system, nephrology, rheumatoid arthritis and osteoarthritis, cardiovascular, pain management and opioid addiction treatment, and obstetrics and gynecology

News

CREATIVE, STRATEGIST, MENTOR—AND NOW A MEMBER OF THE PHARMAVOICE 100

Over her two-decades-long career, VP, Creative Director of Elevate Tara Powers has proven time and time again that she possesses…

Read More

ZERVIATE RECOGNIZED AS A FINALIST FOR A 2021 APEX AWARD

The Pharmaceutical Executive® APEX Awards is the only annual healthcare awards show where healthcare professionals—including doctors, nurses, and other specialists—choose…

Read More

READY TO REIGN: ELEVATE SHORTLISTED AT THE 2021 MM+M AWARDS

As a small, independent agency, Elevate relies on talent and tenacity. That effort was recognized by MM+M as we received…

Read More

Careers

Production Manager, Client Delivery

The Production Manager, Client Delivery is an integral part of project development and creative/production workflow at Elevate.

Read More

Senior Art Director

We are looking for a Senior Art Director with 5+ plus years of experience in an advertising/communications agency (pharma agency background a plus) or corporate environment, marketing, or design studio, including at least 2 years as an Art Director (an equivalent combination of education and experience may be considered) to join our team!

Read More

Editor

We are looking for an Editor with 4 to 6 years of experience with a strong knowledge of scientific and medical concepts. The ideal candidate will have a thorough understanding and application of English grammar rules, punctuation, and application of AMA and in-house styles.

Read More